Appier

About:

Appier is a Taipei-based startup providing an AI powered platform to brands and retailers to help increase customer engagement.

Website: https://www.appier.com/ja-jp/

Twitter/X: GoAppier

Top Investors: SoftBank, Sequoia Capital, Naver, Sumitomo Mitsui Banking Corporation, Peak XV Partners

Description:

Appier is a technology company providing an AI-powered platform to brands and retailers to help increase customer engagement. The company makes it easy for businesses to use artificial intelligence to grow and succeed in a cross-screen era. It also offers a platform that facilitates real-time bidding and programmatic media buying, artificial intelligence, data, and cross-screen targeting solutions. Appier also provides deep learning to help publishers and brands discover new audiences for their products. Appier’s products help retailers retain customers and advertisers understand and capitalize on consumer tendencies, predicting user behavior using its AI platform. The company uses a technology known as automated machine learning that enables clients to better target users without the hassle of hiring specialized AI engineers. Appier serves around 1,000 global brands and agencies from offices in 14 markets across Asia, including Taipei, Singapore, Kuala Lumpur, Tokyo, Osaka, Sydney, Ho Chi Minh City, Manila, Hong Kong, Mumbai, New Delhi, Jakarta, Seoul, and Bangkok. It was founded in 2012 and is headquartered in Taipei, Taiwan.